Whether it is a new pop-up, global news, work, business, or brands, Twitter is rapidly gaining popularity. These days Twitter is one of the best and most powerful social media channels with over 300 million active monthly users. It is the best and easy to use platform where you can easily grab all the latest information within just a few seconds.
In the era of the business world, Twitter is one of the instant access paths that every marketer uses to boost their online presence. For small business or startup professionals, this is a 100% exposure free platform. It is not a platform to grow customers, but also the best place to meet your customers. It allows you to share branded content within seconds throughout the world.
Here are 5 ways of effectively Use Twitter Marketing:
1. Modify Your Profile Professional:
Whether it is Twitter or any other social media platform, your profile is the first thing that people like to see. Your profile represents you, your company, objectives, and services. So, it is very essential to customize your profile and make it professional on-brand. According to Reliable SEO company in Chandigarh, there are a lot of things that you need to customize:
• Use your organization name as your username
• Add company logo on the header of your Twitter profile as a background
• Create a unique that indicates your services, objectives and put it as your Twitter profile picture
• The most important must add company biography in Twitter Bio at least 160charcters includes you who you are? What you are offering for.
• Add the website site within the Bio with contact information and location.
2. Assemble a Twitter Community:
Twitter is a free social media platform. If you want to boost your brand online presence then start engaging with people. If you follow people, they follow you back and especially those people who follow your brand or already your potential customers. It is the best way through which you can easily engage with more and more people. The main goal of engaging with people is to build new and healthy relationships. Moreover, as you more engaging with others, the more people see your organization and want to engage with your brand.
3. Use Attention-Grabbing Images And Videos In Tweets:
According to Google, there are 30% of people like to see the images and videos instead of content. So, if possible then try to add quality videos and photos in your tweets. These images and videos attract the user’s attraction and you can easily convert them as your potential customers.
4. Switch To Twitter Campaign:
If you want to expand your reach and drive more traffic on your website then create a Twitter campaign. It helps you to attract your targeted audience and increase sales. To create a successful campaign there are few things that you need to consider such as:
• Research your competitor
• Find out the ways through which you will appeal to your target audience
• Create quality content with multiple hashtags
• Share your content and promote
• Analyze the analytics
5. Monitor Your Competitors Twitter Activities:
Another best tip is that you must keep an eye on competitor efforts. To check their tweet’s latest post you can simply follow them and know about their products and services. Through this, you can easily find out how they cater to the needs and requirements of your target audience with their different products. Moreover, this is the simplest way to know the twitter marketing strategies of your competitors so that you can use the same strategy for your brand as well as boost brand awareness.